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Digital
We7 secure new investment, announce expansion plans
By CMU Editorial | Published on Tuesday 21 June 2011
UK-based digital music service we7 has announced it has secured a new round of funding which will enable expansion into other European markets.
Confirming and commenting on this, the service’s top geezer Steve Purdham told CMU: “There’s no doubt in my mind that we’re on the cusp of seeing a massive change in how people consume music. People love music but not everybody wants limitless choice or has the time to search millions of songs. They want a music service that is easy to use, plays them music they like, entertains them and discovers new music for them”.
He continued: “we7’s service and technology will be at the heart of such change on the web and mobiles. In the next 24 months digital music listening will move rapidly from the early adopters and music obsessives we have seen to date, into the mass market and general music listening communities. This change represents an outstanding global opportunity to create a highly valued business for consumers, the music industry and we7”.
And then went on to say this: “I am pleased and excited at the continued support of Peter Gabriel and Eden Ventures and to also gain the confidence of new investors Pentech Ventures and Qualcomm. Over the coming months, we7 will be announcing key partnerships alongside expansion plans into Europe. These developments will allow us to showcase what we7 can do by expanding the familiar medium of radio as a digital backbone to additional services we’ll be offering”.
Good times.
