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Business News Live Business Management & Funding
Leefest launches Kickstarter campaign
By Chris Cooke | Published on Wednesday 3 April 2013
Independent festival LeeFest has launched a Kickstarter campaign to raise £50,000 to help grow the annual event, which famously began as a party in Lee Denny’s back garden in Bromley in 2006.
As is customary with crowd-sourcing, various options are available for supporters at different price tags, most including a seat on the event’s ‘campfire cabinet’, a network that helps make creative decisions about the fest. Tickets, t-shirts, dinner with Denny and the option to have the LeeFest team organise a festival in your own back garden are amongst the other things on offer.
Explaining the motivation for the crowd-sourcing campaign, Denny says the Kickstarter idea began on the festival’s Facebook page, telling CMU: “A community of creative and energetic people has been snowballing around the festival since it began. In order to grow the festival we were faced with a choice to sell out to big sponsors and investors, or do something different. We owe our current success to the amazing individuals involved, so raising finance from the people and giving them creative control of the festival in return seemed perfect!”
The Kickstarter campaign went live this morning. The 2013 edition of the festival takes place from 12-14 Jul.