MONDAY 23 APRIL 2018 COMPLETEMUSICUPDATE.COM
TODAY'S TOP STORY: Tim Bergling, better known as Avicii, has died, aged 28. The producer and DJ, who retired from performing live two years ago, had been treated for a number of health issues in recent years. He had been on holiday with friends at the Muscat Hills Resort in Oman when he died. The cause of his death is yet to be determined, although police have reportedly ruled out any foul play... [READ MORE]
Available to premium subscribers, CMU Trends digs deeper into the inner workings of the music business, explaining how things work and reviewing all the recent trends.
   
SPOTIFY - PAST, PRESENT AND FUTURE
As Spotify finally lists on the New York Stock Exchange, CMU Trends reviews Spotify's business to date, considers what its SEC filing might tell us about its current direction, and speculates what a Spotify of the future might look like. [READ MORE]
   
CHINA, AI AND MUSIC EDUCATION - SETTING THE AGENDA
As CMU Insights publishes agendas for each of the conferences that it will present at The Great Escape later this year, CMU Trends outlines the background to each theme being explored: music education, AI and the Chinese music market. [READ MORE]
   
AI - THE NEXT REVOLUTION IN MUSIC?
Midem recently published a brand new white paper from our consultancy unit CMU Insights reviewing the potential impact various AI technologies will have on the music industry in the next decade. CMU Trends presents some highlights. [READ MORE]
TOP STORIES Music industry pays tribute to Avicii
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LABELS & PUBLISHERS AIM allies with MUSO on new anti-piracy services for artists and labels
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THE GREAT ESCAPE CMU@TGE Top Questions: Where will the fan conversation go next?
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EDUCATION & EVENTS Dice's Girls Music Day returns
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INDUSTRY PEOPLE Record producer Stuart Colman dies
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OBITUARIES Avicii 1989-2018
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ONE LINERS UTA, Satellite 414, Liam Payne, more
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AND FINALLY... Shania Twain apologises for saying she would have voted for Trump
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COOKING VINYL - OFFICE SPACE TO RENT (WEST LONDON)
Cooking Vinyl is pleased to offer a newly refurbished office space in Acton, West London. Ideal to share with other likeminded creatives in a hot desk environment, or alternatively to rent the space as a whole, comfortably fitting 30+ desks.

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Check out all the latest job opportunities with CMU Jobs. To advertise your job opportunities here email advertising@unlimitedmedia.co.uk or call 020 7099 0906.
   
ATTITUDE IS EVERYTHING - ARTIST DEVELOPMENT MANAGER (LONDON)
Attitude Is Everything is excited to announce an opportunity to join our growing team and lead on a new area of work for our organisation.

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PITCH & SYNC - SENIOR MUSIC SUPERVISOR (LONDON)
Pitch & Sync is looking for a dynamic and inspiring Senior Music Supervisor who will join its growing music synchronisation business operating across advertising and brand sectors.

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ONE LITTLE INDIAN - DIGITAL MARKETING MANAGER (LONDON)
One Little Indian is seeking a Digital Marketing Manager to develop and manage the digital campaign strategy for the record label and its diverse roster.

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MUSIC MANAGERS FORUM - MEMBERSHIP SECRETARY (LONDON)
The MMF is seeking a Membership Secretary to ensure the smooth-running of the MMF office, servicing its 500-strong membership.

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BELIEVE DISTRIBUTION SERVICES - SENIOR MARKETING MANAGER (LONDON)
Believe Distribution Services is looking for a Senior Digital Marketing Manager to join its team.

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BIGFOOT MUSIC MANAGEMENT - DIGITAL MARKETING MANAGER (LONDON)
We are recruiting a Digital Marketing Manager to join Bigfoot Music Management, which represents Adam Beyer, Drumcode and many more.

For more information and to apply click here.
   
KOBALT MUSIC GROUP - ASSISTANT ADMIN MANAGER (LONDON)
The Assistant Admin Manager is a completely new role that will support the global team with the operational day-to-day as well with distribution focused tasks.

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KOBALT MUSIC GROUP - COPYRIGHT ASSISTANT (LONDON)
The primary role of the Copyright Assistant will be to support the team with managing our catalogue in the US across all US PROs by ensuring works and agreements are registered correctly.

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DOMINO PUBLISHING - COPYRIGHT & ROYALTIES ASSISTANT (LONDON)
Domino Publishing requires a passionate music person to assist the copyright and royalties staff.

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MAXIMUM BOOST - MANAGEMENT ASSISTANT (LONDON)
As a direct assistant to a lead artist manager within Maximum Boost Management you will be entrusted to support, plan and execute a number of processes on behalf of the manager and their artists.

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RAYMOND GUBBAY - TICKETING AND ADMINISTATION ASSISTANT (LONDON)
RGL is seeking a motivated individual with strong analytical and communication skills to join the ticketing department.

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CREAM - MARKETING EXECUTIVE (LIVERPOOL)
Joining Cream's small and busy marketing and PR team, the candidate will be required to support the planning, delivery and analysis of marketing campaigns immediately, with quick progression to managing smaller campaigns.

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CMU Insights will present three full-day confernces as part of The Great Escape's convention programme this May. Get your tickets here.
   
CMU INSIGHTS PRESENTS THE EDUCATION CONFERENCE
Wednesday 16 May | Dukes at Komedia, Brighton
This full-day conference will put the spotlight on music education, and discuss how business and entrepreneurial skills could and should be integrated into the music curriculum. [READ MORE]
   
CMU INSIGHTS PRESENTS THE AI CONFERENCE
Thursday 17 May | Dukes at Komedia, Brighton
This full-day conference will look at how big data and AI will impact on music, including audio-recognition, fan-messaging, data-driven recommendations and music composition tools. [READ MORE]
   
CMU INSIGHTS PRESENTS THE CHINA CONFERENCE
Friday 18 May | Dukes at Komedia, Brighton
The full day conference will provide a beginner's guide to the Chinese music market, looking at copyright, streaming services, media and social media, and the touring circuit. [READ MORE]

Music industry pays tribute to Avicii
Tim Bergling, better known as Avicii, has died, aged 28. The producer and DJ, who retired from performing live two years ago, had been treated for a number of health issues in recent years. He had been on holiday with friends at the Muscat Hills Resort in Oman when he died. The cause of his death is yet to be determined, although police have reportedly ruled out any foul play.

His death was announced in a short statement by a PR representative on Friday evening, which stated: "It is with profound sorrow that we announce the loss of Tim Bergling, also known as Avicii. He was found dead in Muscat, Oman, this Friday afternoon local time, 20 Apr. The family is devastated and we ask everyone to please respect their need for privacy in this difficult time. No further statements will be given".

One of the biggest and most influential artists of the EDM boom, Avicii had solo number ones around with world, as well as collaborating with a variety of big name acts, including Coldplay and Madonna.

He retired from live performance in 2016 due to health concerns, in part caused by excessive drinking. In an interview with Rolling Stone last year, he said: "None of us today can fucking handle our emotions - most of us are running around being reactive. That's why I had to stop touring, because I couldn't read my emotions the right way".

At the time of his death he was working on new music. In an interview with Variety this weekend, Geffen Records President Neil Jacobson said: "We were working on it and it was his best music in years, honestly. And I know because I [A&R'd] all of his albums. He was so inspired. He was so psyched. We had done a month of grinder sessions. We had to actually put end times on the sessions because Tim would just work for sixteen hours straight, which was his nature. You had to pull him out. Like, 'Tim, come on. Go to bed. Get some rest' ... It's just a tragedy. We have this incredible, magical music".

As for what will now happen to that music, he said: "I have no idea. I'm going to sit down and talk to the family once everybody has a chance to take a breath. I've never actually had this happen with an artist I've worked with before and this closely. So, I don't know. We'll try to get some advice from the family and everybody's going to put their heads together and try and do what we think Tim would want us to do".

Bergling's publisher Sony/ATV also put out a statement on Friday, saying: "We are mourning the incredibly sad loss of an exceptionally creative talent who we have been honoured and proud to represent as one of our songwriters for a number of years. Our thoughts are with his family at this time".

Meanwhile, Bergling's longtime manager and close confidant Ash Pournouri published a lengthy statement on Instagram. "We made undeniable history together, you an I", he wrote. "Never for anything but creativity and to move the world. And we did move it. More than once. And you're moving it still after you're gone. But none of it was, or ever will be, worth your life ending too soon".

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AIM allies with MUSO on new anti-piracy services for artists and labels
The Association Of Independent Music last week announced a tie-up with anti-piracy company MUSO which will see the launch of a new "free-to-member digital piracy protection service" for labels and self-releasing artists among the AIM membership, helping said labels and artists protect their copyrights online.

Confirming the tie-up, MUSO CEO Andy Chatterley said: "The impact [of piracy] on independent music businesses can be particularly hard without a consistent mechanism to remove unlicensed content from the internet. We are therefore delighted to be partnering with AIM to provide a new free-to-label digital anti-piracy service".

Meanwhile AIM chief Paul Pacifico added: "We can all agree that music piracy remains contentious and protection has been a historically difficult area. MUSO is at the forefront of digital piracy protection and are experts in the business intelligence insights that can be gleaned from it".

He went on: "This new partnership gives our rightsholder members access to a highly sophisticated anti-piracy solution, free at the point of access, and allows them oversight of their online content and piracy activity. Pirates steal both money and consumer data with no return for artists. This service will allow AIM Members to focus on the very positive relationships between artists and their fans by cutting out the pirates and is a huge win for us all".

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CMU@TGE Top Questions: Where will the fan conversation go next?
With The Great Escape getting closer, we are currently considering ten questions that will be answered during the three CMU Insights conferences that are set to take place there this year: The Education Conference (16 May), The AI Conference (17 May) and The China Conference (18 May). Today: Where will the fan conversation go next?

Despite various attempts to launch music or artist-specific social networks over the years, artists generally follow their fans when it comes to social media, rather than the other way around. Which is to say, consumers pick the digital channels that best meet their wider social and entertainment needs, and then expect to be able to connect with their favourite artists in those places.

With the youth demographic in particular having jumped from platform to platform over the last ten years - from MySpace to Facebook to Tumblr to Instagram and Snapchat - one message that we've always prioritised in our music marketing seminars is the importance of email. Having a fan's email address and permission to send occasional messages has been a constant in fan communication, plus email gives back the best analytics.

However, in more recent years the new youth demographic have been busy shunning email too. They may have an email address for college or work, but social communications do not happen through that channel. Those conversations now more commonly occur on the messaging apps. Which poses the question: can artists start to connect with fans via platforms like Facebook Messenger?

Whereas email and social media are usually designed for both one-to-one and one-to-many communication, so that messages can be posted aimed at one person, small groups of people, or millions of people, depending on what is required, messaging platforms are primarily designed for personalised and interactive chat between a small group of individuals.

So how might artists infiltrate these platforms? There has been lots of talk about the potential of chatbots in this domain, ie AI technologies that can have automated but personalised and interactive conversations with individuals on behalf of brands, whether those be pop stars, festivals, labels, media or consumer brands. Though quite how effective those technologies really are at the moment is debatable.

There are nonetheless still plenty of opportunities for artists to be connecting with fans via messaging platforms. But succeeding in this domain often means experimenting with content and approach as much as it does honing and developing the technology.

We'll be looking at how the fan conversation is shifting to the messaging apps during our AI Conference this year. Sam Taylor from POP will discuss how his platform is enabling the music industry to engage fans through Facebook Messenger, while music marketers Alex Thomson from Green House Group and Olivia Hobbs from Blackstar London will be providing their insight on how the fan conversation is evolving as the technology moves on.

The AI Conference takes place on Thursday 17 May - more info here. See more questions we'll answer at The Great Escape here.

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Dice's Girls Music Day returns
Details have been announced about the next edition of the Dice Girls Music Day. The event aims to "inspire young women to achieve gender equality in the music industry with a day of talks, workshops and panels".

The next edition of the event, organised by ticketing app Dice, takes place in London on 28 Apr, once again hosted by Jen Long. There will be talks and discussions, plus workshops on songwriting (led by Jess Sharman), music production (led by K Minor and Katie Tavini), and getting a first break in the industry (led by Noisey's UK Editor Tshepo Mokoena).

Long says about this year's event: "I'm excited to host Girls Music Day this year, especially with it being such a momentous year of women fighting to be heard. In 2018, the lack of female figures within our industry is shocking, especially with the discouraging gender diversity in this year's festivals".

She goes on: "The main purpose is to engage and inspire the young people attending to work in music, to help them develop their career plans, and to bring up the next generation who will help push for equality in the industry. We've got an astonishing collection of speakers this year all offering great advice on that first stepping-stone into music. We'd urge all girls to get involved".

For more information click here.

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Record producer Stuart Colman dies
Record producer Stuart Colman died last week aged 74. The British musician and producer, who was also a member of 1960s band Assorted Colours, worked with over hundred artists over his long career, producing 33 hit singles.

He produced a number of records for Shakin Stevens - including chart toppers 'This Ole House' and 'Green Door' - plus tracks released in aid Comic Relief, such as the 1986 version of Cliff Richard's 'Living Doll' that also featured The Young Ones, and Mel Smith and Kim Wilde's cover of 'Rockin' Around The Christmas Tree'.

His tie up with Comic Relief was perhaps apt given Colman's belief that "rock n roll should never take itself too seriously".

In his obituary of Colman for The Independent, Spencer Leigh recalls how the producer once said of his music: "It is not art school and it has not gone to university. It is a fun thing and I try to inject fun into it. The TV producer Jack Good told me that he loved my records with Shakin Stevens because Shaky laughs and chuckles in them and you can tell he is having a good time".

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Avicii 1989-2018
Producer and DJ Avicii - real name Tim Bergling - signed his first record deal in 2007, aged seventeen, and went on to become one of the biggest and most influential stars of the EDM boom.

The son of Swedish actor Anki Lidén, he was discovered after posting remixes on the forum section of DJ Laidback Luke's website. The name he chose for himself was based on the Sanskrit word Avīci, the lowest level of Buddhist hell - somewhat incongruous with the big, optimistic sound for which he would become known.

"I worked a lot on getting a signature sound", he told CMU of his production style in 2013. "That big-room melodic sound, which I think sets me apart from other producers and what they're doing. I don't really know when it became recognisable but eventually everything started clicking".

He signed deals with artist manager Ash Pournouri and the Dejfitts Plays label. Pournourni then laid out a business plan which plotted a rapid rise to the top of the EDM scene, something Bergling very much delivered on.

Although already successful by then, his breakthrough single arguably came in the form of 'Levels' in 2011. First aired a year earlier, the combination of big synths and a vocal sample from Etta James' 1962 song 'Something's Got A Hold On Me' brought Bergling his first worldwide hit. His biggest track, however, was 2013's 'Wake Me Up', which saw him make the unlikely move of bringing folk influences into his sound.

When he first played the song out at the Ultra festival in Miami in 2013, it was booed. Avicii later said that he had expected the track to be controversial, but was confident that audiences would eventually be won over by it. And they were, the track went to number one in more than 40 countries.

As his chart success grew, so did demand for live performances, particularly at festivals around the world. His fee for a single performance reportedly came in at more than a quarter of a million dollars, and he was regularly named one of the world's wealthiest DJs by Forbes - particularly as at one time he was playing around 250 shows a year.

However, the constant travel and partying that came with this success led to a dependency on alcohol and a number of health issues. In 2012 he was hospitalised due to acute pancreatitis, and in 2014 he had his gallbladder and appendix removed.

In 2016, he announced his retirement from performing live. In a statement at the time, he said: "My choices and career have never been driven by material things, although I'm grateful for all the opportunities and comforts my success has availed me. I know I am blessed to be able to travel all around the world and perform, but I have too little left for the life of a real person behind the artist".

Last year he released an EP, titled 'Avīci (01)', which he said was the first of three releases that would make up his third album. He was also the subject of a documentary, 'Avicii: True Stories', which chronicled his retirement from touring and featured interviews with collaborators such as Chris Martin, David Guetta, Nile Rodgers, and others.

At the time of his death, while on holiday in Oman, he was still working on music for that album. Speaking to Variety, Geffen President Neil Jacobson said that he had "no idea" what would now happen to that music.

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Approved: Seraphina
Following on from the release of her debut EP, 'Altar', last year, Seraphina returns with new single 'Mistress Mayhem'. Further developing her subtle and sophisticated, heavily gospel influenced sound, it finds a power in simplicity.

"I have a mish-mash of influences", she says of her music. "I'm drawn to old gospel and the history of spiritual music and blues in the deep south, but I grew up in London listening to guitar music and Motown. I love music that is visceral and evocative whatever the genre, [and artists who] have this amazing ability to create worlds within their music you can't help but get lost in".

'Mistress Mayhem' is built largely on a piano line and Seraphina's voice, with other lightly applied elements adding extra texture as it progresses. She's an artist who has found a sound and still has an exciting amount of exploring to do within it.

Watch the video for 'Mistress Mayhem' here.

Stay up to date with all of the artists featured in the CMU Approved column by subscribing to our Spotify playlist.

UTA, Satellite 414, Liam Payne, more

Other notable announcements and developments today...

• You can now get a daily CMU news summary via our Messenger bot. Click here to get started.

• Booking agency UTA has hired Sarah Casey to join its London office. She joins from the Leighton-Pope Organisation.

• Publicity firm Satellite 414 (formally Purple Entertainment) has announced the promotion of Tom Mehrtens to Senior Publicist.

• Liam Payne and Colombian musician J Balvin have released a new single together, 'Familiar'.

• Kylie Minogue has released the video for new single 'Stop Me From Falling'.

• Anne-Marie has released new single '2002'. The track is taken from her debut album, 'Speak Your Mind', which is out this week.

• Jorja Smith has announced that she will release her debut album, 'Lost & Found', on 8 Jun.

• Shababii has released new single 'Outstanding', featuring 21 Savage.

• Le1f has released a new EP, 'Blue Dream'. "The past few years, since my last record, have been full of thorns and seeds, leaving me with much learning and relearning to do", he says. As a result, "it's taking ... sweet time" for him to finish his new material. "Until then", he says of the new EP, "here's some unreleased things for you all, because I do spit hot fyah".

• Check out our weekly Spotify playlist of new music featured in the CMU Daily - updated every Friday.

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Shania Twain apologises for saying she would have voted for Trump
Shania Twain has apologised for saying that she would have voted for Donald Trump in the 2016 US presidential election. She made the comment in an interview published by The Observer yesterday.

In a statement on Twitter, she insisted that what she meant was that, had she been eligible to vote in the 2016 election - which, as a Canadian, she was not - she feels that she would have been taken in by Trump's campaign rhetoric. However, she said that she does not "hold any common moral beliefs" with the American President.

In the interview, Twain says: "I would have voted for [Trump] because, even though he was offensive, he seemed honest. Do you want straight or polite? Not that you shouldn't be able to have both. If I were voting, I just don't want bullshit. I would have voted for a feeling that it was transparent. And politics has a reputation of not being that, right?"

After a backlash from a portion of her fans on social media, she tweeted last night: "I would like to apologise to anybody I have offended in a recent interview ... relating to the American President. The question caught me off guard. As a Canadian, I regret answering this unexpected question without giving my response more context".

"I am passionately against discrimination of any kind and hope it's clear from the choices I have made, and the people I stand with, that I do not hold any common moral beliefs with the current president", she continued. "I was trying to explain, in response to a question about the election, that my limited understanding was that the president talked to a portion of America like an accessible person they could relate to, as he was NOT a politician".

She concluded: "My answer was awkward, but certainly should not be taken as representative of my values nor does it mean I endorse him. I make music to bring people together. My path will always be one of inclusivity, as my history shows".

The interview was published to promote Twain's upcoming world tour, which hits the UK in September.

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ANDY MALT | Editor
Andy heads up the team, overseeing the CMU bulletins and website, coordinating features and interviews, reporting on artist and business stories, and contributing to the CMU Approved column.
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Chris provides music business coverage and analysis. Chris also leads the CMU Insights training and consultancy business and education programme CMU:DIY, and heads up CMU publisher 3CM UnLimited.
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Caro helps oversee the CMU media, while as a Director of 3CM UnLimited she heads up the company's other two titles ThisWeek London and ThreeWeeks Edinburgh, and supports other parts of the business.
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