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And Finally Artist News Brands & Merch
Wilco selling axe (an actual axe, not slang for guitar)
By Andy Malt | Published on Wednesday 17 October 2018
In the ongoing competition to have the daftest bit of band merch, Wilco have entered the ring with an axe. Not only will it scare off any challengers, but it is also a Wilco-branded axe, made in collaboration with Outdoors-y company Best Made.
As well as that, the company is also selling a Wilco boxset. It will include all ten of the band’s albums on vinyl, signed by main man Jeff Tweedy, as well as a flag and a bandana. They’ll come housed in a handmade box, which I guess looks sort of nice. The wood it is made from may or may not have come from a tree chopped down with a Wilco-branded axe.
But how much would you pay for a nifty little wooden box set like this, packed full of Wilco albums? Well, you’re going to have to come up with a lot more than that, because the price the box is retailing for is $1198. Recognising the limited appeal of such a package at that price point, they’re only making ten of them.
You have a better chance of getting hold of one of those axes. There are fifteen of those and they only cost a mere $448. And the axe also has the added bonus of actually being useful. Like, you could use it to destroy all of your credit cards to stop you buying stupid things like this. We all know it’s not the first time.
Don’t go thinking there’s no connection between Wilco and axes, by the way. The axe is inspired by the cover of the band’s 2004 album ‘A Ghost Is Born’. You know, the one with an egg on a white background. Makes you think of axes, huh? The handle of the axe has some white dots on it, which I think might be the link.
If that doesn’t work for you, how about this? That 2004 album cover was designed by Best Made founder Peter Buchanan-Smith. Yeah. He even jointly won the Grammy for Best Recording Package for his work on it in 2005. So, you see, this axe isn’t just another way to make a quick buck off a few of Wilco’s wealthier fans. Oh, hang on, it is, isn’t it?
By the way, if you want a CMU-branded axe, just give me £150 and enough time to get out to B&Q and then find my Tippex.
