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Digital
Virgin close to doing Spotify deal
By CMU Editorial | Published on Thursday 30 June 2011
Virgin Media is close to confirming a deal with Spotify, various reports claim.
Virgin has been in talks about bundling Spotify into a music version of its ISP package for a while now – ever since it became clear the net firm’s own plans to launch an all you can eat MP3 download service would never be licensed by anyone but Universal – but getting something in place has taken longer than either party would have hoped because, under Spotify’s deals with the majors, they had to be consulted about any resale of the streaming music service.
According to The Guardian, contracts for a Spotify-via-Virgin service have now been agreed in principle and will be signed by all parties imminently. A trial is then likely to take place over the summer ahead of an autumn launch.
