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Business News Labels & Publishers
UK record label sync revenues up in 2013, BPI announces
By Andy Malt | Published on Thursday 29 May 2014
Revenues for UK record labels from TV, film and advert syncs rose by 3.2% in 2013, the BPI announced this morning. The boost brought sync income up to just under £19 million.
Commenting on the figures, BPI Chief Executive Geoff Taylor told CMU: “With so many talented British musicians across such a broad range of genres, it is no surprise that producers and directors continue to turn to UK talent to source music to bring their creative vision to life”.
He continued: “2013 saw an increase in the demand for music to be used in movies, TV programmes and adverts with many new and established artists reaping the benefits of national exposure. Not only do sync deals act as a profile-raising opportunity with a mass audience but with the tagging technology of Shazam and the connectivity of a smartphone a well-placed sync can lead to discovery of an artist’s entire catalogue and, importantly, a boost in sales”.
The announcement comes as the record industry trade body prepares to head out on its annual sync mission to LA next week. Joining the trip to schmooze US music, TV, film, and advertising execs are representatives of Cooking Vinyl, Faber, Ministry Of Sound, Amazing Radio and the London Symphony Orchestra, amongst other smaller businesses and individual composers.
These figures add to the previously announced 1.9% rise in annual revenues on recorded music in the UK in 2013.
