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Artist News Awards
Tyler, The Creator disses YouTube Awards, despite being paid to play at them
By Aly Barchi | Published on Thursday 24 October 2013
The choice of acts nominated for YouTube’s first Music Awards has been slammed as “teeny bopper pop shit” by – ah, this is awkward – an artist playing at the live YTMAs event, rapper Tyler, The Creator.
Directing a Kanye West ‘I’mma let you finish’-style (in that it was both OTT and strangely rational) Twittirade at the most-nominated likes of Justin Bieber, One Direction and Macklemore & Ryan Lewis, Tyler said: “YOUTUBE AWARDS COULD’VE FUCKING HAD NOMINATIONS ON COOL CREATIVE VIDEOS SHIT BUT NOOOO AGAIN ITS THE MOST TEENY BOPPER POP SHIT. YOU ARE BUTT”.
He added: “WHY NOT GIVE AWARDS TO JUST DIRECTORS, THESE FUCKING WEAK ASS ARTISTS DON’T COME UP WITH THESE SHOTS OR SIT IN COLORING FUCK THEM THEY SUCK”.
Why not? Well, first up the shortlists were based on the artists who have most engaged fans with their YouTube content (plays, likes, comments, subscribes), and most people engage more with artists than directors. And it is the YOUTUBE MUSIC AWARDS, not Music Video Awards.
BUTT! Worry not, Tyler and his pal Earl Sweatshirt are still making an appearance at the ‘dreaded’ ceremony, which takes place on 3 Nov, as are Arcade Fire, Lady Gaga and Eminem.
