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Business News Deals Digital
TuneCore buys location-based content-delivery app
By Chris Cooke | Published on Thursday 18 December 2014
Digital distributor TuneCore has acquired a start-up called DropKloud with plans to add that company’s location-based app product into its portfolio of artist services.
DropKloud lets artists provide fans with exclusive content, accessed via a mobile app, at specific locations, which might sound a bit gimmicky, but could be used to deliver gig-specific content, for example. The founders of the company, James DeNino and Kedar Frederic, will join TuneCore and head up an “innovation lab” for the firm, tasked with developing other app-type technologies that can give the indie distributor an edge over its competitors.
Confirming that he and his company were now joining TuneCore, Frederic told reporters: “Our mission of providing independent artists with innovative services that don’t exist today is completely in-line with the TuneCore philosophy”.
