Business News Digital Live Business

Ticketbis to rebrand as StubHub

By | Published on Thursday 2 February 2017

StubHub

Spanish secondary ticketing firm Ticketbis is rebranding as StubHub, it having been bought by its eBay-owned rival last year.

The move will boost the StubHub brand in those European and Latin American markets where Ticketbis had a particularly high profile, meaning more consumers will now know to choose the eBay subsidiary whenever they want to buy tickets from dodgy touts at hiked up prices. The rebrand is, of course, I’m sure we all agree, a “milestone” that “represents the latest step in the integration process between the two companies”. And what a milestone!

“StubHub is making solid progress in our goal to integrate Ticketbis into our platform, and to give consumers access to the world’s largest catalogue of live events”, remarked top tout tickler and StubHub President Scott Cutler. “This phase marks a significant step in introducing Ticketbis customers to the StubHub brand, and extending to them access to the performers, artists and athletes they love, no matter where they live, or where they want to travel”.

Good times. As previously reported, earlier this week Ticketbis founder Ander Michelena was busy berating plans to regulate secondary ticketing in Italy, insisting that Italians would much rather buy their tickets at hiked up prices from a bot-boy rather than getting them at face value from a primary seller.


GET MORE CMU


SIGN UP TO CMU FOR FREE | GO PREMIUM | LISTEN TO THE CMU PODCAST | GET TRAINED

OR READ MORE ABOUT: |