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The Life Of Pablo track appears on non-Tidal streaming services
By Chris Cooke | Published on Tuesday 29 March 2016
When Kanye West said on Twitter that “my album will never never never be on Apple… and it will never be for sale… you can only get it on Tidal”, the key word there was presumably ‘album’.
Because one track from the rapper’s latest long-player ‘The Life Of Pablo’ is now very much on Apple, it having been added to various streaming services other than Tidal, including Spotify, Google Play and Apple Music. It’s just one track, mind. And with an insane nineteen tracks on ‘The Life Of Pablo’, West could still drip feed seventeen more songs to Apple Music et al without actually going back on that ‘never never’ tweet.
Plus the version of ‘Famous’ that has appeared on non-Tidal streaming services is apparently slightly different. So he could probably put all nineteen tracks on Apple Music and argue that – because they are not the original album versions – he’s still now broken his ‘never never’ pledge, he’s just made a compilation of the alternative versions of all his ‘The Life Of Pablo’ songs.
So that could be a fun new trend, couldn’t it? Artists making eternal exclusivity pledges, and then immediately finding technicalities to get around them. What an age in which to be alive!