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Switzerland confirmed as spotlight country at Great Escape 2017
By Chris Cooke | Published on Tuesday 18 October 2016
Organisers of The Great Escape have announced that Switzerland will be the event’s lead international partner in 2017. The showcase festival and music industry conference always puts a specific focus on one music market each year.
Confirming the tie-up for the 2017 edition of TGE, Jean Zuber, Director of Swiss Music Export, told reporters: “We are delighted to be the lead international partner at next year’s festival. Since 2013 Swiss Music Export has worked closely with The Great Escape and pushed the development of Swiss artists into the UK market and built stronger relationships between the Swiss and UK music industries. What could be better than joining forces as lead international partner and giving our emerging artists a wider platform for success?”
TGE General Manager Kevin Moore added: “We are so pleased to be announcing Switzerland as our lead international partner for The Great Escape 2017. We have had a longstanding partnership with Swiss Music Export so it’s very exciting to finally be shining a light on the country’s incredible music scene and to be able to showcase some of the best emerging talent right now”.
