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Business News Digital
Spotify launches embeddable ‘follow’ buttons for artists
By Andy Malt | Published on Wednesday 2 October 2013
Having added the ability for users to ‘follow’ their favourite artists and other users on its platform earlier this year, Spotify is now extending that feature to allow artists, businesses and users to embed ‘follow’ buttons on their own websites. Which is very good news, because all the other online popularity contests were starting to get a bit boring.
Once a Spotify user is following an artist they will have information about new releases, events and other information relating to the act pushed to their accounts, which may or may not be a useful thing. Certainly useful as a new channel to keep the digital marketing guy occupied, though whether it’s a useful service for the user, well we’ll see. You can find out more about it all here.
Elsewhere in Spotify news, the streaming service has revealed that the final song to be synced in the recent finale episode of acclaimed TV show ‘Breaking Bad’ – Badfinger’s ‘Baby Blue’ – saw its streamage (which is definitely a word) increase 9000% in the eleven hours after the show first aired. Which is pretty impressive, unless its streamage was ‘one stream’ before the sync.
