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Business News Digital
Spotify expands Fresh Finds into six new music finding playlists
By Andy Malt | Published on Thursday 3 March 2016
Spotify has announced the expansion of its Fresh Finds playlist with several new genre-specific lists that will also update weekly.
Another curation tool offered by Spotify, in addition to its popular personalised Discover Weekly service, Fresh Finds presents a selection of new music to all users. The existing multi-genre Fresh Finds playlist will continue, but now there will also be separate playlists championing new hip hop, vocal pop, guitar driven, experimental and electronic music, updated each and every Wednesday.
“Spotify has always focused on artists and listeners, and with Fresh Finds we’re specifically looking at new creators, digging deeper to understand how undiscovered artists can attract a huge fanbase”, says Spotify’s ‘Principal Scientist’ Brian Whitman. “By analysing the listening behaviour of our top tastemaker users, we’re able to predict new breakout artists and filter their hits-to-be into playlists with the most promising new music out there”.
So unless you want to look like an idiot who knows nothing about anything, I suggest you start studying these playlists thoroughly each week. Or wait for someone else to do it and tell you which of the “breakout artists” and “hits-to-be” Spotify is predicting are actually any good.
