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Business News Digital
Soundrop launches Playlist Sync
By Andy Malt | Published on Tuesday 27 October 2015
Soundrop is back, kind of. The team behind the social listening platform, which was shut down last year when Spotify removed third party apps from its software, have this morning launched Playlist Sync. The new service allows users to automatically sync playlists created on Spotify to Deezer and YouTube.
“After we closed the Soundrop app, we were left with a fast-growing playlist brand in Spotify”, the company’s Thomas Ford told CMU. “We wanted to share those playlists in more places, so we borrowed an idea from the original Soundrop app to make our playlists available in YouTube and Deezer. Playlist Sync is an easy-to-use tool that takes the sting out of making your playlists available on multiple platforms and helping curation scale”.
“Streaming is the way of the future”, he continued. “The best way to grow your revenue from streaming is by engaging your listeners, and the best way to keep them engaged is through excellent playlists. Most playlist curation happens manually, so we wanted to see how we could take all of that great work, extend it and make it scale. Playlist Sync will help artists and labels grow their market share – and revenue – wherever listening is monetised”.
Find out more about Playlist Sync here.