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Sony expands alliance with Cuban music firm to cover publishing

By | Published on Friday 26 January 2018

Sony/ATV

Sony has expanded its partnership with Cuban music company EGREM. The Sony Music record company has had an alliance with the Havana-based entity since 2015, and now the Sony/ATV music publishing business has announced an international licensing deal to cover EGREM’s songs catalogue.

Confirming the new alliance, EGREM’s MD Mario Ángel Escalona Serrano said: “The oldest record company in Cuba is honoured to share the opportunity to develop the joint licensing of our great [songs] catalogue with Sony/ATV Music Publishing. This relationship will expand the promotion and international dissemination of our musical heritage, as well as raise awareness of relevant Cuban authors and composers”.

Meanwhile Sony/ATV’s President of International, Guy Henderson, added: “It is a great pleasure and privilege for Sony/ATV to represent such a prestigious catalogue. Music is the lifeblood of the Cuban people and as such has produced so many talented artists and songwriters over several decades. Sony/ATV will now be in a position to take these writers and their music to the world, exposing the sounds of Cuba to new markets and providing fresh opportunities to EGREM and its quality roster of songwriters”.



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