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Smernicki gets Universal UK-wide digital role
By CMU Editorial | Published on Monday 15 November 2010
Universal Music has announced the promotion of that Paul Smernicki fella to the job of Director Of Digital for Universal UK. He’ll take on the company-wide job at the start of next year after eleven years within Universal’s Polydor division, most recently in a digital role.
Confirming the appointment, Universal UK top man David Joseph told CMU: “Paul has exceptional drive, vision and an absolute refusal to tread the established path. He also brings a rare combination of skills to his role, being as comfortable talking to artists about the creative elements of their album campaign as he is about how to harness the latest technology to nurture fan communities”.
Meanwhile, back in Polydor, MD Joe Munns announced last week that Liz Goodwin had been appointed Head Of Marketing for the division, while Hannah Neaves becomes Head Of Marketing for Polydor Associated labels and Emma Powell is named Marketing Manager for Special Projects.
