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Business News Deals Digital
SACEM announces Facebook deal
By Chris Cooke | Published on Monday 19 March 2018
French collecting society SACEM is the latest to join the big fat Facebook licensing party with a deal that will, and I quote, “ensure that SACEM’s members and the other rights holders it represents are recognised and remunerated for their works”. Isn’t that lovely?
An assortment of labels, publishers and collecting societies have now signed on the dotted line with Facebook, which is seeking to legitimise all the music that is already streaming within posts on its Facebook, Messenger and Instagram platforms. As with the other deals, the SACEM arrangement also covers the social media giant’s new fangled VR set-up Oculus.
SACEM’s announcement actually includes three deals, one covering the society’s own repertoire, and concurrent agreements covering works it represents for digital services in Europe for independent publisher Wixen and Canadian collecting society SOCAN. And in case you were wondering, this particular Facebook deal “marks a new milestone”.
Boss of SACEM Jean-Noël Tronc says: “We are delighted to have reached this agreement with Facebook. This deal marks a new milestone in our efforts to ensure that musicians and creators are fairly remunerated for the use of their works on any digital platform”.
He goes on: “In an increasingly digital age, platforms and user-generated-content are set to play a prominent role in our cultural eco-system. We will continue to work to safeguard the long-term existence of a thriving musical culture by concluding fair licensing agreements and our deal with Facebook is consistent with this goal”.
On Facebook’s side, Anjali Southward said: “We are excited to expand our relationship with SACEM and the music rights holders they represent. Facebook is committed to partnering with industry leaders like SACEM and we look forward to working with them to discover innovative ways to use the power of songs to connect people”.