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[PIAS] appoints new digital PR
By CMU Editorial | Published on Wednesday 6 July 2011
![[PIAS]](http://www.completemusicupdate.com/wp-content/uploads/2011/07/pias.jpg "pias")
[PIAS] in London has announced the appointment of a new Head Of Digital, Tasha Anderson, previously a senior digital PR at Anorak London. Anderson will head up a new digital PR team within the [PIAS] group, working in particular on artists signed to the [PIAS] record labels.
Confirming the appointment, [PIAS] UK MD Peter Thompson told CMU: “We are delighted to welcome Tasha to the [PIAS] team to head up our online digital PR. We feel this is an incredibly important area in the launch and development of any artist in today’s market and it feels increasingly necessary to have this function in-house and close to our marketing and A&R teams. So after a long search we were delighted when Tasha agreed to join us, especially in light of her successful background and history in this area”.
