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Business News Media
Orion Media boss to take backseat role to concentrate on other projects
By Chris Cooke | Published on Tuesday 3 February 2015
Following the news that he was leading one of the bids to run the second national digital radio DAB multiplex, the boss of Midlands-based radio firm Orion Media, Phil Riley, has stood down as CEO of the company and will become its Chairman instead. Orion’s Commercial Director takes over as CEO.
Confirming the switch, Riley told reporters: “After more than five years at the helm of Orion, I am keen to take on some new business challenges, with this bid being the first opportunity to do so. Recognising the importance that OfCom places on this multiplex succeeding, I’m delighted we have been able to restructure Orion in order to allow me sufficient time to see the bid through to launch and beyond if we are successful”.
On his new appointment, Serle added: “I am delighted to be taking on the role of CEO. It is an exciting time for me to step up, with the full backing and support of the main board and the management team. Orion has been through a huge transition in recent years having seen all stations successfully re-brand in a thriving and competitive market. I now feel energised and excited about accelerating our growth, helping our people and businesses to reach their full potential, and to fully exploit the opportunities a content and advertising business such as ours has to offer”.
