Digital

News Corp hoping to sell MySpace, confirms COO

By | Published on Thursday 3 February 2011

MySpace

Talking of News Corp’s digital adventures, the COO of the media giant, Chase Carey, has given an even stronger indication that it wants shot of MySpace, the flagging social entertainment recommendation distribution networking sharing caring shit heap.

Asked about the future of the web platform during an investor call yesterday, Carey said: “With a new structure in place, now is the right time to consider strategic options for this business. The new MySpace has been very well received by the market and we have some very encouraging metrics. But the plan to allow MySpace to reach it’s full potential may be best achieved under a new owner”.

You read that as “please somebody, somewhere, buy this fucker off us will you”, right? Carey insisted that he’d had interest from a number of parties to either buy MySpace, or take a significant equity stake in return for injecting cash. Quite who these people are is anyone’s guess.

Then again, it’s thought digitally eager investment types, freshly supplied with some disposable cash, are about to spend millions buying shares in Linked-In and any other social networking flim flam that goes the IPO route in the next eighteen months. They do realise only Apple and Google currently have sustainable digital revenue models right?

Anyway, Carey’s comments came as MySpace sent out an email to lapsed users saying: “We’ve missed you at MySpace lately. Plain and simple, we think you should come back. And here’s why. The new MySpace provides the best social entertainment experience on Earth”.

It continued: “You can now follow your favourite topics in music, movies, celebs, and TV and get instant updates from around the web. The new MySpace gives you custom recommendations so you can discover more of what you love and connect with new like-minded friends.”

You read that as “Please, I’m begging you, use us before they pull the plug, that Carey fella’s already tugging at the chord”, right?



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