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New comms and strategy role created at Warner UK
By Chris Cooke | Published on Friday 23 January 2015
Warner Music UK has only gone and got itself a brand new SVP of Communications & Strategy Development, who just happens to be the major’s first ever SVP of Communications & Strategy Development in the UK. These are bold new times.
Mel Fox, who takes the new role, moves over from her corporate communications post in Warner Music International, and will now report into Warner UK CEO Max Lousada and will “work closely with the UK’s senior leadership team, harnessing the expertise, insight and innovation that exists within the organisation to build upon its successful growth strategy”. So there you go.
Confirming this Lousada said: “Continuing our growth trajectory in today’s landscape requires our strategy to constantly evolve, all the while ensuring our stakeholders are aligned behind the ambition, capabilities and culture that differentiate us in a crowded and complex marketplace. Mel has played a key role in articulating and amplifying our unique approach and I am delighted that her skills will now be equally focused on helping to define the next phase of our transformation and keep up the momentum”.