Digital

More Sonos integration, 7digital, Rara.com

By | Published on Friday 7 June 2013

Sonos

Elsewhere in 7digital news, the London-based firm is one of two digital music companies to announce new Sonos integration this week, the other being Rara.com.

7digital has expanded its existing partnership with wi-fi hi-fi maker Sonos into three new markets. Where the platform is integrated with Sonos, owners of the wireless hi-fi system can automatically stream any content bought via the 7digital download platform from the cloud locker all 7digital purchases are stored in. The integration was already available in numerous European territories and the US.

Confirming the latest expansion, 7digital chief Ben Drury told CMU: “Our partnership with Sonos showcases the fact that digital music is no longer about downloads v streaming, but about users having access to their favourite music on the device of their choice. With our expanding global footprint and API, 7digital’s service is customisable for any number of devices or listening experiences. Sonos has done an amazing job of elevating the music listening experience in the home through partnerships and smart technology”.

He added: “Our global vision and open access model make this a very logical partnership and we are excited to bring new forms of music access to Sonos users in Canada, Australia and New Zealand. Through our strong network of partners and label relationships we are expanding to different territories at a healthy pace, and look forward to adding value to the Sonos products in countries where there isn’t yet a plethora of choice for music access”.

Elsewhere, London-based streaming service Rara.com also announced a Sonos alliance this week. The streaming platform is being integrated with the Sonos platform, and this week arrived in the Sonos Labs section where it is available for beta testing.



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