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Lucid man to head up RCA
By CMU Editorial | Published on Tuesday 13 July 2010
Sony Music has appointed a new MD for their RCA UK division, and it’s an appointment that will make any thirty-somethings out there feel very old, because the job has gone to 28 year old Charlie Lycett.
Lycett is co-founder and owner of London-based music promotions company The Lucid Group, and he has worked extensively in both traditional music promotions, and on a bunch of cutting edge digital and social media projects. He’s also engineered some artist deals. He has worked with various Sony artists previously via Lucid, most notably Newton Faulkner, for whom he secured a production deal with Peer Publishing, before overseeing a licensing arrangement with RCA.
Lycett will continue to oversee the Lucid empire as well as running RCA, and Sony has taken a stake in the promotions company as part of the deal. The Lucid man takes over the reins at RCA from former MD and one time Bros man Craig Logan, who announced he was quitting RCA to set up a management agency back in March.
Confirming Lycett’s appointment, Sony Music UK top dog Ged Doherty told CMU: “Charlie is the best young executive working in the industry and I am delighted that he has agreed to take over the running of the RCA Label Group. He is a proven entrepreneur and we are equally delighted to be investing in Lucid. Charlie’s passion, knowledge, commitment and professionalism make him the ideal candidate to lead RCA forward as our business models evolve”.
Charlie himself added: “Creating value around the artists we break has been at the core of Lucid’s business since 2003 and the opportunity to do this under the guidance of such a progressive chairman is something I find incredibly exciting. RCA has an amazing roster of artists and I can’t wait to get started and help them break new boundaries in this constantly shifting landscape”.
