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Business News Live Business
Live Nation moves into South Korea
By CMU Editorial | Published on Wednesday 21 December 2011
Live Nation has launched a new division in South Korea to be led by Steven Kim and Yongbae Cho, both veterans of the country’s live industry.
Confirming the new office, to be based in Seoul, Live Nation boss Michael Rapino told reporters: “We see great opportunity for concerts around the world and our move into South Korea represents another step in the growth of this business. Our strategy is to continue our international expansion into under penetrated regions and identify new markets to deliver our unique live experience product”.
