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Brands & Merch Business News Media
Ericsson launch own mobile music show
By CMU Editorial | Published on Thursday 4 June 2009
Sony Ericsson is launching its own music-based entertainment programme which can be watched on your phone or online via a YouTube channel.
The show, called Pocket TV, includes mini-sessions and band interviews, and week one includes an acoustic session from Hockey and interviews with N-Dubz and Florence and the Machine.
The programme has been developed by JA Digital in collaboration with marketing agency Iris Experience.
