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Drake parts ways with PR firm following Rolling Stone tantrum
By Aly Barchi | Published on Monday 3 March 2014
Drake’s ill-thought-through outburst over that Rolling Stone cover has resulted in him parting company with his US PR reps ID-PR, or so reports Billboard.
As previously reported, Drake publicly slated the mag for swapping out his planned RS cover story at the last minute, in favour of an article on late actor Philip Seymour Hoffman, who of course died of a drug overdose last month.
In a series of shortlived tweets since deleted, Drake said: “I’m disgusted with that. RIP to Phillip Seymour Hoffman. All respect due. But the press is evil”, later adding: “I’m done doing interviews for magazines. I just want to give my music to the people. That’s the only way my message gets across accurately”.
Though he did counter that early petulance with a more measured blog post, citing the situation as a chance to “earn and grow”, the damage to his ‘rep’ was pretty well wreaked by that stage. And, it seems, it convinced ID-PR that they should part company from Drizzy.
According to Billboard, it was the publicity company which took the decision to drop the rapper from their books, only a year into their partnership.
Though ID ended the alliance with a positive parting statement, noting: “Drake is an incredibly talented artist and we’re proud of our results for ‘Nothing Was The Same’ and Would You Like A Tour? We wish him the best”.
