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Bow Wow signs to Cash Money

By | Published on Tuesday 18 August 2009

Rapper Bow Wow has signed a new deal with Cash Money following his split from Sony’s Columbia Records earlier this year. He announced the deal via Twitter, saying: “It’s official, I’m a Cash Money Millionaire” (that being the audacious title Cash Money’s artists are collectively given).

Bow Wow has previously told fans that he was weighing up the choices of signing to TI’s Warner/Atlantic subsidiary Grand Hustle, or moving back to Jermain Dupri’s So So Def label, which he was forced to part ways with in 2002, because of contractual hoo haa when Dupri switched his alliances from Columbia to then BMG owned Arista.

However, in the end he went to Cash Money. He explained: “We had two sit-downs. Upon the first sit-down, I called [co-CEO Bryan ‘Birdman’ Williams] and told him what I wanted to do. So it was a no-brainer. He was like, ‘Bow, you always been family. Next to [former company president and fellow Cash Money artist Lil Wayne], I look at you like my son. If you not with [Dupri], you with us’. From there, it was a done deal. So I wanna thank Birdman, [his older brother and co-CEO Ronald ‘Slim’ Williams] and Wayne”.

The rapper added: “We all want to win, and in order to do that, we have to cover all bases. With me coming to Cash Money, I bring something to the table that hasn’t been there in their history. I bring the whole Hollywood side, from that perspective”.

He also said that he would continue to work with Dupri, despite not signing to his label: “He’s always gonna be there right by my side”.

A new mixtape will be the first release under the new deal, with a new single planned for release in November and album by the end of the year.



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