Brands & Merch

Bieber lesser of two evils, says perfume ad

By | Published on Friday 9 December 2011

Justin Bieber

Any dads of Justin Bieber fans out there? Mainly of the teenage girl variety. Well, Bieber has a message for you. You really ought to buy your daughter some of Bieber’s overpriced perfume this Christmas, because that’ll ensure she remains besotted with Justin, rather than rejecting terrible pop music and shagging the boy next door instead.

I’m paraphrasing slightly, but not much. The Bieber has posted a new video on the net to flog his fragrance brand Someday and in it he addresses his fans’ fathers, saying “I’m a great distraction. The next time you hear her scream my name, relax. It’s better than hearing her scream ‘Joey’ who lives next door. Am I right?”

Those Beliebers not otherwise occupied with Joey next door can also upload their own photo so that it appears in the frame on the table next to their idol in the video. Though given recent allegations about Bieber’s backstage liaison with a certain fan, I suspect most fathers would rather not think that the teen star has actually selected their daughter for special attention, however ludicrous those allegations may be. I mean, there’s distractions and there’s distractions. Am I right?

Dads can see the video below. Non-dads are presumably not welcome.



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