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Bauer announces its radio coverage of the BRIT Awards

By | Published on Tuesday 21 February 2017

Bauer Media

While ITV has the telecast and YouTube the global streams, Bauer will once again be handling the radio coverage of tomorrow’s BRIT Awards, having first struck up a partnership with the record industry’s big awards bash last year.

A show called ‘Live At The BRITS’ will air on various Bauer stations tomorrow evening, including national channels Kiss and Heat Radio plus regional stations in the media firm’s City Network, including Manchester’s Key 103, Liverpool’s Radio City, Newcastle’s Metro Radio, Sheffield’s Hallam FM, Glasgow’s Clyde One and Edinburgh’s Forth One.

The show will be fronted by Kiss breakfast show host Melvin Odoom, with Tom Green, who presents breakfast on the channel three version of Bauer’s city stations, chatting to winners as they are escorted off the main stage under that big fat telecoms tent of goodness.

And if you thought all that sounded exciting enough already, brace yourselves for more. Yes, here’s a quote from Bauer Radio Group MD Dee Ford: “We stand up for the UK music industry at Bauer and we’re so honoured to continue with this fantastic partnership and support the incredible music talent, showcased so fantastically at the BRITs. We’ve got a very special content package in store this year both on-air and online, to bring UK music fans even closer to the awards and the artists than ever before”.



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