This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Business News Deals Labels & Publishers
Alex James signs new solo deal
By CMU Editorial | Published on Tuesday 21 July 2009
Fuelling speculation that the Blur reunion is well and truly over, Alex James has signed a new solo deal outside the band to, erm, make cheese for the Prince Of Wales.
Yes, planet indie’s most prominent cheese maker will now be making the stuff by royal appointment, using milk from Charlie’s own herd of pedigree Ayrshire cows and distributed via the prince’s Duchy Originals organic food range. Despite this, it’ll still be reasonably cheap, so everyone can enjoy the royal cheesy offering.
Confirming the deal, James told The Times: “It will be the poshest cheese in the world but it’s only going to cost £3 – I think everyone should be able to afford royal cheese”.
A spokesman for the Prince of Wales, meanwhile, said: “Duchy Originals is delighted to be working with Alex James, one of Britain’s most exciting and passionate new cheese makers, to produce a cheese using the milk form the herd of Ayrshire cows on the Duchy Home Farm”.
