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Alan Price officially becomes Vevo CEO

By | Published on Thursday 6 September 2018

Alan Price

Music video platform Vevo has announced Alan Price as its new CEO. He has been interim CEO since his predecessor Erik Huggers stepped down in December.

“It’s an honour to be named CEO of Vevo”, says Price. “Having worked at Vevo since launch, I feel privileged to lead the entire team as we continue to amplify our unique offerings; allowing artists to creatively tell their stories while growing an advertising-based revenue stream that benefits artists, and our label and brand partners”.

For their part, Vevo owners Universal Music and Sony Music said in a statement: “Alan Price is a seasoned music executive and proven leader who has played a key role in Vevo’s growth and development for almost a decade”.

They went on: “His deep understanding of Vevo’s mission, and his long track record of success, make him the ideal choice to lead the company forward as we continue to support and invest in providing fans with the best premium music video programming”.

As noted in those statements, Price has been with Vevo since it was founded in 2009, initially as Chief Financial Officer. Prior to that, he had held a number of financial positions at Sony Music.



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