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Airbnb launches platform for intimate gigs

By | Published on Monday 26 February 2018

Airbnb Music Experiences

Airbnb last week launched Airbnb Concerts, which will promote intimate music events in unusual locations. So a bit like Sofar Sounds, then.

The new music service is a spin-off from¬†Airbnb’s existing Trips platform, which offers travellers some of those ‘immersive’ experiences in addition to a cheap bed for the night in someone’s spare room. It seems that ‘music experiences’ have been among the most popular on the Trips set-up, hence the launching of a standalone service for musical events.

The company’s Head Of Music James Beshara¬†told Billboard: “It’s been really exciting to see it organically grow and take off. I think music fans around the world are craving this type of format and intimate connection with artists”.

He adds: “Five years from now, I think more people will experience music in intimate settings like this than they are experiencing in arenas, and stadiums and festivals. That’s how big of an opportunity I think this is and hopefully we’re a substantial part of that”.

At launch Airbnb Concerts will be available in 25 cities including London, Paris, Tokyo, LA and New York.



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